Table of Contents
- Social Media Toolkit
- Instagram Sample Post/Image
- Facebook Sample Post/Image
- Bluesky Sample Post/Image
- Threads Sample Post/Image
- LinkedIn Sample Post/Image
- Additional Content
Each year on March 10, US organizations and groups come together for National Women and Girls HIV/AIDS Awareness Day (NWGHAAD) to shed light on the impact of HIV on women and girls and to show support for women across the gender spectrum living with HIV or with reasons for prevention.
It is especially important to lift up NWGHAAD this year, since the federal government has elected not to acknowledge the day. Given the long history of collaboration and sisterhood between The Well Project and Positive Women's Network – USA (PWN-USA) – two leading national organizations focused on HIV and trans and cis women, gender diverse, and transgender people – it is only fitting for us to team up and take the lead in assuring that NWGHAAD stays on the national radar!
See below for more about our theme of Sisterhood, Hope, and Equity – and some key messages that we hope will help you prepare for your NWGHAAD efforts.
Stay tuned for our NWGHAAD statement on March 10!
Social Media Toolkit
Below are sample social media posts and images for various platforms. Please feel free to tailor and share these messages – or let them inspire you to craft your own – to show your support for sisterhood, hope, and equity this #NWGHAAD. Keep scrolling past the sample posts for additional content to choose from or include.
Tags:
- Instagram: @thewellprojectHIV @pwn_usa
- Facebook: @thewellproject @pwnusa
- Bluesky: @thewellprojecthiv.bsky.social @pwnusa.bsky.social
- Threads: @thewellprojectHIV
- Tiktok: @thewellprojecthiv @pwn_usa
- LinkedIn: /company/the-well-project /company/pwnusa
Potential Hashtags:
#NWGHAAD #NWGHAAD2026 #SisterhoodHopeEquity #WomenandHIV
Instagram Sample Post/Image
On computer:
- Click thumbnail to open image and right click to "save image as" to save to your computer
On phone:
- Android: Click thumbnail to open image, press down on image and select “download image”
- iPhone: Click thumbnail to open image, press down on image, and select “Save to Photos”
National Women and Girls HIV/AIDS Awareness Day (#NWGHAAD) is on March 10! The Well Project, in partnership with Positive Women’s Network – USA (PWN-USA), is taking a leadership role to honor NWGHAAD, championing the theme “Sisterhood, Hope, and Equity.”
It is especially important to lift up NWGHAAD since the federal government has elected not to acknowledge the day, so please join @thewellprojectHIV and @pwnusa in sharing information and resources around women and HIV. Access the social media toolkit at bit.ly/NWGHAAD2026 and keep an eye out for an upcoming joint statement from The Well Project and PWN-USA, written contributions from women in our community, and additional social media content.
#NWGHAAD #NWGHAAD2026 #SisterhoodHopeEquity #WomenandHIV
Facebook Sample Post/Image
(Note: The image should automatically load if you post using the link below)
National Women and Girls HIV/AIDS Awareness Day (#NWGHAAD) is on March 10! The Well Project and Positive Women’s Network – USA (PWN-USA) are taking the lead to honor NWGHAAD, championing the theme “Sisterhood, Hope, and Equity.”
It is especially important to lift up NWGHAAD since the federal government has elected not to acknowledge the day, so please join @thewellproject and @pwnusa in sharing information and resources around women and HIV. Access the social media toolkit at the link and keep an eye out for an upcoming joint statement from The Well Project and PWN-USA, written contributions from women in our community, and additional social media content.
#NWGHAAD #NWGHAAD2026 #SisterhoodHopeEquity #WomenandHIV
Bluesky Sample Post/Image
(Note: The image should automatically load if you post using the link below)
National Women and Girls HIV/AIDS Awareness Day is on 3/10! @thewellprojecthiv.bsky.social & @pwnusa.bsky.social are honoring #NWGHAAD with the theme “Sisterhood, Hope, and Equity.”
Access a social media toolkit & stay tuned for a joint statement for #NWGHAAD2026 at link bit.ly/NWGHAAD2026
Threads Sample Post/Image
(Note: The image should automatically load if you post using the link below)
National Women and Girls HIV/AIDS Awareness Day is on 3/10! The Well Project (@thewellprojectHIV) & PWN-USA are honoring NWGHAAD with the theme “Sisterhood, Hope, and Equity.”
Access a social media toolkit & stay tuned for a future joint statement for NWGHAAD2026 at link bit.ly/NWGHAAD2026
Threads allows user to add one topic rather than hashtags. Feel free to add NWGHAAD in the Topic area!
LinkedIn Sample Post/Image
(Note: The image should automatically load if you post using the link below)
National Women and Girls HIV/AIDS Awareness Day (#NWGHAAD) is on March 10! The Well Project is partnering with Positive Women’s Network – USA (PWN-USA) to take the lead in honoring NWGHAAD, championing the theme “Sisterhood, Hope, and Equity.”
It is especially important to lift up NWGHAAD since the federal government has elected not to acknowledge the day, so please join @the-well-project and @pwnusa in sharing information and resources around women and HIV. Access the social media toolkit at the link and keep an eye out for an upcoming joint statement from The Well Project and PWN-USA, written contributions from women in our community, and additional social media content.
#NWGHAAD #NWGHAAD2026 #SisterhoodHopeEquity #WomenandHIV
Additional Content
#NWGHAAD in this Moment
- When systems of care and service are under attack, we create our own systems. #WomenandHIV #NWGHAAD2026
- Community matters more than ever when care and service systems are meant oppress. #NWGHAAD2026
- What's one way to face systemic exclusion? By having each other's backs. We are stronger together! #NWGHAAD2026
About The Well Project and PWN-USA
- We are stronger together! As two leading national organizations focused on HIV and trans and cis women, gender diverse, and transgender people, The Well Project and Positive Women's Network – USA (PWN-USA) have a long history of collaboration and sisterhood. Given that the federal government has elected not to acknowledge NWGHAAD this year, a partnership between The Well Project and PWN-USA is a natural fit to fill the gap.
Women and HIV
- Women and girls represent more than half of the nearly 41 million people living with HIV across the globe. Further, it is estimated that the global proportion of transgender women living with HIV is 66 times higher than in the general adult population. #WomenandHIV
- Black women, Latinas, and Indigenous women bear the highest burden of HIV among women in the US. At last count, almost one in five new HIV diagnoses were in women. Most of these women were Black or Latina, even though Black and brown women account for less than a third of the US female population. #WomenandHIV
- For many women, an HIV diagnosis is only one challenge on a long list: violence, trauma, racism, poverty, caregiver stress, lack of female-controlled prevention methods, limited participation in clinical trials, and other gender-based inequalities. #WomenandHIV
- Structural determinants of health such as poverty, racism, and gender inequality not only increase women's vulnerability to HIV, but also negatively impact the health of women living with HIV once diagnosed. #WomenandHIV
- In the US and around the world, women have been innovators and changemakers in the HIV community and intersecting movements since the earliest days of the pandemic. #WomenandHIV




